Blogger Discussion: Is the Blogroll Dead?

Perhaps this has been going on for quite some time and I’m late in my observation, but I’ve started to notice that blogrolls are becoming a thing of the past. Although there are some bloggers who do have blogrolls listed somewhere on their blogs, many do not.

Which has led me to question: What has led to the absence of blogrolls in the current landscape of blogging?

When I first ventured into blogging in 2011, I came in with the mind to be supportive of other bloggers. To this day, I still maintain a blogroll on my personal blog under the title “The Daily Reads.” It’s the way by which I inform my audience of bloggers whose content I enjoy and read on a regular basis. Moreover, this is a way for me to introduce my blogging peers to my readers and help drive traffic to their blogs.

And, to make this as ethical and legit as possible, I only link to the blogs that I read regularly and not solely to the blogs of my friends. In fact, I clearly state that I do not participate in link exchanges — that is, adding a blogger’s link to my blogroll in exchange for reciprocation.

I can’t explain with certainty why the concept of the blogroll is a diminishing one, but taking a cursory glance at the blogosphere suggests that bloggers have become less committed to the idea of having one.

The cynic in me is convinced that bloggers have become so concerned with chasing Internet popularity and money via ad revenue/sponsorships that they have become less intentional about promoting their fellow bloggers.

Then, my more sensible side kicks in and I’m reminded of digital advancements and the fact that sites like Bloglovin’ and special interest networks like Brown Girl Bloggers and Black Girls Who Blog exist now, which have presented alternative ways for bloggers and non-bloggers to discover other blogs.

I don’t know, maybe this is all in my head and I’m merely longing for the time wherein bloggers appeared to be more willing to promote and support other bloggers. I can’t really call it.

What are your thoughts? Do you think the concept of the blogroll is dead?

Do you have a blogroll on your blog?

Do you see any value in having a blogroll in this age of blogging?

Brown Girl Bloggers, let’s discuss this in the comments section!

Drea is a Chicago-based freelance writer and lifestyle blogger at The Drea Daily. She's obsessed with coffee, books and blogs, handbags, and lipstick. When she's not blogging, you can likely catch her tweeting about something on Twitter @DreaEHall.