Two Important Changes Brown Girl Bloggers Should Know About

Hey, ladies! Just poppin’ in to share a couple changes that are currently happening in the blogosphere. Here’s what you need to know:

#1. Google wants all blogs to go mobile. Starting April 21st, Google will start demoting blogs that are not mobile-friendly. Basically, if your blog doesn’t have a responsive design that conforms to mobile devices Google will rank it lower in mobile search engine results. To make sure your blog traffic is not impacted by this, make your blog mobile-friendly.

To find out more about these changes, read this article. To check to see if your blog is mobile-friendly, click here.

#2. Pinterest removed affiliate links. A few weeks ago, Pinterest abruptly announced that they would no longer allow affiliate links (e.g. rewardStyle) and many bloggers were in their feelings about this decision. The social media platform decided to completely remove all affiliate links, redirects and trackers on pins because they were causing “broken links” and “spammy behavior.”

For a full breakdown of what this means for bloggers, you should check out this article.

Will these changes affect you?

Author: Drea Hall

Drea is a Chicago-based freelance writer and lifestyle blogger at The Drea Daily. She’s obsessed with coffee, books and blogs, handbags, and lipstick. When she’s not blogging, you can likely catch her tweeting about something on Twitter @DreaEHall.

  • Yep. I think it’s because my images aren’t super eye catching and vertical. It doesn’t bother me because focusing on what works is working. Lol

  • Jen

    Yes, about Instagram! That is another one I get traffic from which I was surprised about. Since I run a music blog, some of the artists I cover take screen shots of my posts and the traffic for those posts become insane. Pinterest is strange though. I love it for inspiration purposes, but I see so many bloggers talking about how their traffic was upped by it, but it never worked for me. Glad to know someone else had a similar issue as me!

  • I agree with the Pinterest thing. I don’t get much traffic from Pinterest either. Mostly Twitter, Insta and Google.

  • Jen

    Wow. Since I use Blogger for my blogs I needed to know the Google changes. I checked both of my blogs, realized one had its mobile disabled (whoops!) but it’s all good now. Google is always changing stuff and sometimes they barely remind you of these changes, which is annoying, so I thank you bunches for this info!

    I also see what sly Pinterest is trying to do…well, they have to make money too, lol. I used to have boards for my blogs, but to me, it was pointless because a lot of my blogging traffic was coming from search engines and Twitter interaction, not the boards or pins of my posts.

  • Well, that’s what I’m here for: to keep my brown girl bloggers informed and up to date on the happenings of the blogosphere. :)

  • This is so interesting as I knew about neither of these articles. I have a responsive design thankfully but I really need to check out the pinterest article!

  • I totally agree!

  • Pinterest won’t affect me either because I’m rarely on there, lol! Re: mobile sites – I really hate the way most mobile themes look. The desktop sites always look prettier, in my opinion. But since Google runs the internet, I suppose I have to oblige.

  • Wow, thanks for this. I won’t be affected by the Pinterest changes, but the Google changes will affect me. I’ve been wanting to tweak my blog’s mobile site (it’s the basic blogger one, so I’m fine for now) but this reminds me to put it a little higher on my to-do list.

  • I *just* made my site mobile-friendly after reading about Google’s plans to rank your blog lower. Good luck with getting that done, Leanne.

  • Thanks for this update. I checked my website awhile ago using a tool I cannot remember right this second, and it said my website was mobile friendly. However I’ve just tested with Google and they have a different view. Looks as though I have another action to add to my To Do List this month!